Friday, October 19, 2012

Donate your desktop


Donate Your Desktop by NZ entrepreneur Nelson Rayner is both an inspired media idea and a fresh take on charitable giving. By donating your desktop via the app, you can effectively donate to charity for free. It works by refreshing your wallpaper daily with advertiser content. Each advertiser makes a donation to your chosen charity. A simple and effective way to harness "slacktivism" with real results.