Thursday, August 19, 2010

Tales of Things


Any place or object potentially has an interesting history that's personally relevant to a few or many people. Now those stories can easily be shared.

Share and track the history of any object with Tales of Things. Users take a photo or video of the object and can generate printed QR codes to attach to it. The movement or future stories of the object can then be tracked. It's part of a movement called the "Internet of Things" - real objects that are tagged with digital information.

Monday, August 2, 2010

Let's reinvent the Wagon Wheel




George Patterson Y&R Sydney are re-launching the old-school classic, Wagon Wheel, inviting our audience to participate in its reinvention.

Meet the Product Innovation Team on Facebook and the website.

Read the AdNews article.