Sunday, September 30, 2007

Self-expression




Web 2.0 is fundamentally about self-expression and sharing. It’s getting easier and easier to do both. Even a basic grasp of programming is no longer required to create great-looking content and share it instantly with friends and strangers, next door and across the world.

The latest digital media tools allow you to create personal stories and bring them to life more vividly than ever before. They’re relevant to anyone who has ever shared a photograph, or shot a home movie, or drawn a friend directions to their favourite cafe on the back of an envelope. They make the digital space a seamless extension of our lives.

Scrapblog, created by Carlos Garcia, is an interactive application, which allows people to arrange content – photos, videos or whatever - in attractive online scrapblogs. It gives users full creative leeway to mix content.

Garcia, who presented at MIT’s Emerging Technologies Conference (EmTech), speaks in terms of ‘social objects’. Just as dogs can help initiate conversations between strangers in real life, your online photos act as conversation starters. They may generate comments from other users, which you can respond to. By provoking a dialogue, your digital artefacts effectively facilitate new social connections.




Platial created by Di-Ann Eisnor, is a free online tool that lets you combine your own content, e.g. info about where to go for the best coffee, with mapping services like
Google Maps (provides satellite and aerial maps of practically the whole world – down to street level in much of the US). Anyone can register and quickly learn to use it, consumers and businesses.

For example, the company New England Grown uses Platial services to show their community of ethical foodies exactly where and when to go for farmers’ markets and country fairs.

Guillaume Cohen's Veodia allows you to quickly and easily create broadcast quality films for your website. These are available almost instantly for broadcast in real time, or the films can be downloaded at any time.

It’s being used by lecturers to create their own vodcasts and by companies for training, or to communicate with colleagues in remote offices. There’s a free service for bloggers and a subscription service affording greater functionality.


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